The Conscious Mind
Ignite your mind, inspire your space—The Conscious Mind Candles blend luxury with intention to light the way to your goals.
About The Conscious Mind
The Conscious Mind Candles is a small Ohio-based candle company, born from its founder's desire to stay motivated and focused during graduate school. What began as a personal habit of using candles for goal-setting has transformed into a passion for crafting hand-poured, luxurious coconut wax candles.
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The client needed assistance in designing labels for their candles and developing a brand identity that embodies a calm and nurturing vibe. The labels required a dedicated space for customers to write their personal goals, aligning with the brand's focus on motivation and mindfulness. The challenge was to create a visual identity that conveys this sense of tranquility while inspiring users to connect with their goals through each candle experience.
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To address the client's needs, we developed a soothing and nurturing brand identity that aligns with the essence of The Conscious Mind Candles. This included designing writable labels that allow customers to personalize their candles with their goals, creating a cohesive and calming visual identity, and building a user-friendly e-commerce website. Together, these elements create a seamless experience that inspires mindfulness and goal-setting while enhancing the brand’s online presence.